Highlights
- Olivia Dunne's $3.5 million net worth comes from brand deals and NIL earnings.
- Dunne makes seven figures annually from brand deals.
- Dunne's success with brand endorsements has far surpassed other female college athletes.
TikTok star and college gymnast Olivia Dunne spends so much time online that fans even wondered if she and boyfriend Paul Skenes met via Instagram. But while her fellow LSU students posted selfies and laughed at reels, Dunne made a fortune from sponsored posts and NIL (Name, Image, and Likeness) deals. According to People, Olivia Dunne has a $3.5 million net worth, and that is thanks to the hard work that she has put into promoting fashion brands and sharing her life as a college athlete. While effort doesn't always translate to a high net worth, as athlete Alicia Schmidt lost money after rejecting a deal, Dunne will likely keep succeeding financially.
Without endorsing brands and NIL deals, it seems unlikely that Olivia Dunne could have earned so much money. After all, most college athletes aren't as wealthy as she is. In this article, we'll look at how Dunne's brand deals increased her net worth, along with the fact that she makes more money than other female college athletes with the NCAA.
How Much Money Does Olivia Dunne Make From Social Media Brand Posts And NIL Deals?
Olivia Dunne earns seven figures annually, according to Parade, from the brand deals that she signs thanks to her popularity as a college athlete. As Parade noted, she tends to represent brands in the fashion space. When interviewed on the podcast Full Send, she explained that she was given over $500,000 for one post on Instagram. While it doesn't seem like that happens all the time, that is definitely an impressive number.
Olivia Dunne grew her net worth after getting her first NIL deal in 2021 and these partnerships are why she has a $3.5 million net worth. According to The Sun, Dunne has been earning money from NIL deals since her first one, which was with Vuroi.
After Vuroi reportedly paid the star six figures, she continued to get many different brand deals. Her autograph and photo were even on a Leaf Trading Card. While the amount that she earned from that is unknown, it must have been lucrative given her social media following. Without deals like these, Dunne wouldn't have a net worth of over $3 million and would likely be a regular college gymnast.
RelatedHow Does Olivia Dunne Get Paid? The Truth About The LSU Gymnast And TikTok Star's Outlandishly Charmed Life
LSU gymnast-turned-TikTok star, Olivia Dunne, shed light on the impressive earnings she has garnered by leveraging her image for huge paychecks.In 2018, Dunne talked about working with Vuori in an interview with Forbes and shared that she thought her fans would love the sports bra that the company makes. While she makes tons of money from her brand deals, she wants to make sure that she believes in the product. Luckily for Dunne, working with brands that she likes has increased her net worth.
Dunne said:
“This is my first exclusive brand deal I've ever done, so I was trying to find a brand to work with that is authentic to me and that I would want to introduce to my audience to because they trust me.”
A Breakdown Of Olivia Dunne's Income (According to Parade, November 2023)
- TikTok video: $12,480-$18,720
- Instagram post: $31,900 to $43,200
- NIL valuation: $2.6 million (December 2022), $3.3 million (November 2023)
.jpg)
Related8 Things You Might Not Know About Gymnast-Turned-TikTok Star Olivia Dunne
Olivia Dunne began posting videos on TikTok in 2020, and now she's become one of the most followed gymnasts on the appOlivia Dunne's 2024 earnings will likely be high as, according to On3Elite, she got a great NIL deal in February 2024. Dunne endorsed the brand Nautica for their Spring 2024 collection and appeared in a video promoting it. As of March 2024, that is the latest news on her brand endorsements.
What Are Some Of The Brands That Have Sponsored Olivia Dunne? (As Of March 2024)
- Motorola
- PlantFuel
- American Eagle Outfitters
- Vuori
- Forever 21
- brand ambassador for Accelerator Active Energy
- On3
- Body Armour
- Omaha Productions
- Nautica
Olivia Dunne has earned so much money from NILs that she even created The Livvy Fund, which helps female athletes navigate NIL deals.
College Athletes Earning The Most Money | Name Of College (According to Icon Source) |
|---|---|
Zia Cooke | University of South Carolina |
Olivia Dunne | LSU |
Shedeur Sanders | Jackson State |
Sunisa Lee | Auburn University |
Quinn Ewers | University of Texas at Austin |
Paige Bueckers | University of Connecticut |
Bruce Young | Alabama |
Dunne hopes that others will be inspired by her financial success, and considering that these deals have added to her high net worth, The Livvy Fund is a great idea.
As she explained to Sports Illustrated about her dreams for The Livvy Fund:
“I just want to show other girls that they can have it all, they can be a savvy businesswoman, they can capitalize on their NIL while still in college. Being at the forefront of NIL while still at LSU and while only being 20-years-old, I hope that it shows other girls that they can do it, too.”
Olivia Dunne Earns More Money Than Other NCAA College Female Athletes
According to People, Dunne is the female athlete with the NCAA who makes the most money. Considering that she has been earning millions since her first NIL deal back in 2021, that isn't surprising, but it is impressive.
While the social media star and athlete said on the Full Send podcast that she doesn't talk about money regularly, Dunne talked about earning so much money from NILs in an interview with The Street. Dunne suggested that other college athletes balance putting away money with having some fun. She said that people should "spend it like a normal college kid" but also invest.
Dunne also gave advice about NILs and said:
"Find a really good agent. That was the first thing I did. And just take your time. Don't rush into anything. Don't be in a rush to make a lot of money."
Taylor Swift May Be 'The Most Liked' On Instagram But Two Celebrities Earned Far More Followers In 2023
Two stars gained so many Instagram followers in 2023 that they put Taylor Swift to shame.She added:
"NIL is such an unprecedented area. At first, when it changed, nobody knew really what was going on. I didn't. LSU didn't, and other universities didn't, and the brands didn't know either. So, to just take your time and the money will be there."
As of March 2024, Olivia Dunne is about to graduate from LSU, which will end her career as a college gymnast. However, it's fair to say that her social media career will only just be beginning, and she will continue on her lucrative and successful journey.
ncG1vNJzZmivp6x7tbTErZ%2Bippeoe6S7zGimpaGmnq5usNSnpZ6rXaOytXnWqKmtoF2au6W70aycpp2eqXqvtctmm56ZnKh8